Posts Tagged ‘promotion’

Indian Cover of Buddhaland Brooklyn

Thursday, May 2nd, 2013

My publisher in Delhi, HarperCollins India, is publishing a rather moody and stylish cover for BUDDHALAND BROOKLYN. Rather cool, I think.


Tuesday, July 17th, 2012

Today, my novel, Buddhaland Brooklyn, goes on sale. That follows Sunday’s New York Post review, naming my little book this summer’s “Required Reading.” It has also made the July-August cover of the presitgious American Poetry Review; the punch-above-its-weight literary magazine has excerpted Buddhaland Brooklyn’s entire Chapter Ten. The literary blog, Book Hog, says, “Mr. Morais’ brilliant depiction of his wonderful cast of characters is very true to life….you will love this wonderful story.”

I hope those who enjoyed my first novel, The Hundred-Foot Journey, will give me a second chance, and those that have never read my fiction, will give Buddhaland Brooklyn a test run. Reverend Oda promises to not to waste your valuable time.


KGB Bar Lit Magazine Interview

Thursday, July 5th, 2012


My favorite place to read in the entire world is New York’s literary hangout, the KGB Bar on 85 East 4th Street. I’ll be reading Buddhaland Brooklyn at the KGB Bar from 7pm to 9pm on October 14th. But, in advance, the KGB’s Sunday reading director, Suszanne Dottino, slyly asked my wife, Susan Agar, to interview me for the KGB Bar Lit Magazine.

She’s a smart one, that Suzanne.

Lesson: Never let yourself be publicly interview by your wife. She’ll get stuff out of  you that no-one else will get to. Here’s the full interview that just went online today.




First Lit Blogger Weighs in on BUDDHALAND BROOKLYN

Sunday, July 1st, 2012

“You will learn something new (although Mr. Morais explains that his novel is not a doctrinal explanation of Buddhism). You will laugh (Americans in all their crude, crazy glory, can provide great insight and sensitivity). But, most of all, you will love this wonderful story.” Book Hog review of BUDDHALAND BROOKLYN, June 30.

When the last page of a book is turned, there is usually another book patiently waiting to be opened at our elbow. Those of us who are professional scribblers feel that way about book criticism. The pages in newspapers devoted to book reviews have sadly been decimated, but in their stead have risen book-adoring lit bloggers, who have filled a critical hole in the all-important literary criticism business. They are, just like with the newspaper business of old, of varying quality – but all share, with their followers, a genuine love of reading. Bless them. They do the nation a great service, keeping the light of literature alive.

This is all a longwinded wind-up to the fact that on the nail-biting eve of BUDDHALAND BROOKLYN‘s July 17 availability, the first lit blogger in America has weighed in on my second novel. It’s Jacki, otherwise known as the Book Hog. Check her out. Please. For the good of America.


Thursday, June 21st, 2012

My Australian publisher, Allen & Unwin, created the eye-catching split cover for The Hundred-Foot Journey that was adopted in the U.S. and the UK and helped turn that book into an international bestseller. The talented artists at Allen & Unwin have once again created an outstanding example of cover art, in my opinion, with this warm and elegant front flap for Buddhaland Brooklyn (see above left). I can honestly say that both the Scribner cover (right) and Allen & Unwin’s efforts, each very different, are very pleasing to my eye. May both houses be rewarded for their efforts.

New Trend: Restaurants and Book Stores Teaming Up

Thursday, January 19th, 2012

Cape Cod Times/Christine Hochkep

In East Sandwich, a town in Cape Cod, Massachusetts, Titcomb’s Bookshop and Momo’s Food Emporium are cleverly teaming up to start a “Food & Book” series. As the Cape Cod Times reports:

The first gathering is Jan. 25. Momo’s Food Emporium on Route 6A in East Sandwich will cook recipes from Richard Morais’ debut novel, “The Hundred-Foot Journey” (Scribner Book Company, $15). The book, rich in detail and well-researched anecdotes, is about a boy from India with lowly beginnings who ends up taking on some of France’s greatest chefs.

“We’re going to mimic the opening night meal described in the book,” says Neila Neary, owner of Momo’s.

The evening will feature passed hors d’oeuvres. Neary says attendees will have a chance to socialize, collect recipes and learn a bit about how spices are used in Indian cooking. Momo’s four chefs will also prepare Indian dishes to sell in the specialty shop’s takeout case.




Wednesday, September 21st, 2011



Simon & Schuster, parent company of my publisher, Scribner, has done a lovely job with its Wanderlust Book Club Sampler. Besides my little book, The Hundred-Foot Journey, there are a total of eight very fine books to choose from, including Kate Morton’s The Distant Hours, and Anuradha Roy’s, An Atlas Of Impossible Longings. All the books were chosen for their ability to whisk the reader off on some “armchair travel.”

The Wanderlust Book Club Sampler, which you can download as a Pdf or in e-form for tablets and computers, includes a chapter from each book, Q&A with the author, tips for book club discussions, and a small essay, from each author, on a very personal travel memory.

Superb. Check it out here.

A Largehearted Boy

Friday, August 19th, 2011

Do you know the Largehearted Boy website? Terrifically smart and cool website that cross-promotes literature and music, and, in a 21st century way, reminds me of that BBC classic, Desert Island Discs, on Radio 4 in Britain. (Celebs are asked to come on to talk about what music or books they would have by their side if they were stranded on a desert island.) Largehearted Boy similarly just asked me to add my “book notes.” Check it out here. Was a lot of fun to think of The Hundred-Foot Journey in musical terms.

August Book Of The Month – UK’s Mail On Sunday

Sunday, August 7th, 2011

Aaah. Makes me homesick for my beloved London.

The Mail On Sunday, the 2.9 circulation British paper and its YOU magazine, has made The Hundred-Foot Journey its August Book Of The Month.

Bless them. And be sure to check out their detailed reader’s notes, with an extra essay I wrote about how the book came about.

New UK cover

Monday, May 23rd, 2011

This is the new UK cover of The Hundred-Foot Journey. My British publisher, Alma Books, has adopted the Australian cover by Allen & Unwin that helped turn my book into a bestseller Down Under.

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